April 10, 2024
Carr Golf Announces New Strategic Partnership with the UK Golf Federation
Carr Golf, a European leader in golf course maintenance services, today announced a new strategic partnership with the UK Golf Federation (UKGF). The Dublin-based company also confirmed that it will share expert agronomic insights at the upcoming GolfBIC Sustainability Roadshows in London, Cambridge and Glasgow.
Carr Golf manages course maintenance operations at 23 venues within a growing portfolio, oversees 340 industry professionals and maintains a 500-strong machine fleet.
Now, with this partnership, the UKGF membership can leverage Carr Golf’s 15-year track record of creating tournament-ready course standards through custom maintenance programmes.
Data-driven approach
Carr Golf empowers their clients’ maintenance teams to further enhance course performance and presentation with their proven data-driven approach and performance benchmarking.
Their key performance measures (KPM) range from green speed to machine hours to workload models and cut heights. But the ultimate goal for Carr Golf and its clients is always the same: Elevate player experiences, increase member satisfaction and achieve long-term stability.
Carr Golf results
• Clients typically see a 30-40% increase in course performance scores after one year
• Their overall course conditions – on average – improve by 79% after two years
• 88% of surveyed client members were ‘very satisfied’ with course conditions
• Clients have reported up to 52% revenue growth after four years
Expert agronomic insights
Carr Golf is set to showcase its eco-friendly turf care practices at the GolfBIC Sustainability Roadshows hosted by the UK Golf Federation. Managing Director Ed Pettit will debut this initiative to golf course owners, operators and managers at West London’s Hounslow Golf Park on April 23rd.
He said: “We work alongside course managers and greenkeepers to develop and execute detailed agronomic plans with sustainability at the heart. Delegates at the roadshows will learn how we monitor and evolve these plans amid changing regulatory landscapes and customer expectations.”
Doug Poole, CEO of the UK Golf Federation, commented: “Carr Golf has an impressive track record of working alongside clubs and courses to drive tangible year-round improvements. This partnership will benefit our members looking to unlock potential in their golf course conditioning and improve the experience for their members and customers.”